Stunning 4K Picture with HDR10 and Super Upscaling

Dive into breathtaking 4K HDR10 visuals with super upscaling that enhances every detail. Whether it’s the latest blockbuster or classic film, enjoy vibrant colors and sharp, crystal-clear images from any content, all thanks to the advanced AI Picture Pro.

Powered by α7 AI Processor Gen8

The α7 AI Processor Gen8 takes performance to new heights, delivering superior picture quality with improved sharpness, depth, and detail. Every scene is optimized for a more immersive and dynamic viewing experience.

Cinematic Magic with FILMMAKER MODE & Dolby Atmos

Transform your living room into a theater with FILMMAKER MODE, designed to preserve the director’s intent by adjusting settings for authentic picture quality. Coupled with Dolby Atmos, enjoy rich, multidimensional sound that puts you in the heart of the action.

Immersive Viewing with MHDR10

With MHDR10, experience stunning contrast and vibrant brightness, bringing even the smallest details to life. It pushes your viewing experience beyond typical 4K, ensuring every scene is as vivid and dynamic as possible.

AI Sound Pro for Rich, Surround Sound

Let AI Sound Pro envelop you in virtual surround sound powered by the α7 AI Processor Gen8. It adapts audio to the content, delivering a richer, more immersive sound experience—whether you're watching movies, sports, or playing games.

Built-In Smart Features for Effortless Control

Enjoy ultimate convenience with Chromecast built-in, Alexa, Google Assistant, and Apple AirPlay. Stream, control, and interact with your TV hands-free, giving you the power to manage your entertainment with ease.

AI Voice ID – Personalized TV Experience

With AI Voice ID, the TV recognizes each user’s unique voice signature and provides tailored content recommendations the moment you speak. No need to search—just ask, and your TV will deliver.

AI Search – Ask Anything, Get Answers

Need something? AI Search listens to your voice and swiftly provides personalized recommendations. Ask about movies, shows, or get additional results with the help of Microsoft Copilot, enhancing your search and navigation experience.