Samsung 55" LED UA55AU7700 Smart 4K UHD
Open up your smart 4K experience
Feel lifelike shade of color as intended in powerful 4K
Crystal Processor 4K
Powerful 4K upscaling ensures you get up to 4K resolution for the content you love. You'll also experience more lifelike color expressions due to its sophisticated color mapping technology
Feel the reality of 4K UHD Resolution
4K UHD resolution
4K UHD TV goes beyond regular FHD with 4x more pixels, offering your eyes the sharp and crisp images they deserve. Now you can see even the small details in the scene.
See dark and light in every scene
High Dynamic Range increases the range of light levels on your TV so you can enjoy an enormous spectrum of colors and all the visual details, in even the darkest scenes.
Smooth motion for a clear picture
Experience clear picture and performance because it automatically estimates and compensates frames for the source of contents.
TV and soundbar orchestrated in perfect harmony
Surround yourself with sound from TV and soundbar orchestrated in harmony. Q Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.
More screen, less bezel
A sleek and elegant design that draws you to the purest picture. Crafted with an effortless minimalistic style from every angle and a boundless design that sets new standards.